Humanizing Digital Events

Gina Alioto, vice president of transformation experience at New York City–based Symphony Talent, was taken with a letter she had read about the so-called death of retail, written by Gary Friedman, chairman & CEO of Restoration Hardware. And she was so inspired by the example Restoration Hardware has set — investing in the in-person experience by transforming historic and landmark buildings into environments where people can interact with the furniture and décor — that she decided to apply that principle to her talent marketing industry.

Read more on the PCMA website.