Hybrid events will help us bridge the gap between the virtual events we are experiencing today and the live events we look forward to experiencing again in the near future. They give us the opportunity to expand our reach.
Virtual events aren’t a threat to our existence—they are an asset. In the event a company reduces their travel budget, virtual events offer ways for customers or employees to still attend. Hybrid events offer the opportunity for increased sponsorship and more creative sponsorship packages. Finally, one of the best benefits of hybrid events is that they allow for increased diversity of thought by making international attendance easier.
For our first Revive + Innovate series event, we talked about hybrid events and the challenges and opportunities they bring.
Here are some thought provokers to consider:
Read the introductory blog “The New Hybrid”
How do we engage attendees face-to-face and virtually at the same time?
How do we price for hybrid options?
Will ROI of face-to-face events decrease if a large % of attendees are online?
How will hybrid events and/or a virtual event as a “contingency plan” impact budgets?
What jobs do hybrid events create and/or change?
How do contract room blocks in the future if we don’t have benchmarks for hybrid events? What does this mean for hotel attrition?
Learn More About the Panel:
Carol Hanley: Head of Streaming - Intrado Digital Media
Carol is the Head of Streaming at Intrado Digital Media. Carol has worked in the field of streaming events for the past 11 years, and is dedicated to helping her partners establish engaging digital events. Carol lives in New Jersey with her husband, Bryan and daughters Olivia and Evelyn.
Alex Rolfe: Vice President of Sales, Event Solutions - Cvent
Alex Rolfe is the Vice President of Sales at Cvent, the world’s largest provider of event management technology, where he leads sales and outreach for the company’s event management platform. Alex leverages his knowledge of event marketing to help organizations of all sizes realize a ROE, return on events.
He is responsible for cultivating business relationships with some of the world’s leading organizations, including technology and pharmaceutical companies, financial institutions, nonprofit organizations and associations. An expert on event management technology, Alex has presented Cvent’s solutions to thousands of meeting planners and has spoken at dozens of events on event marketing and meeting management.
Samme Allen: Founder & Chief Participation Strategist - Samme Allen (Emcee) Ltd.
Samme Allen is an award winning, in demand virtual emcee, moderator and meeting designer working with global audiences from pharmaceutical companies, international associations and Fortune 100 organisations. Having worked successfully across the world supporting clients with participation and engagement, Samme made the pivot to the world of online during lockdown. Having certified as an online meeting designer, Samme uses her experience at supporting business objectives with innovative meeting designs, engaging agenda mapping and working with technology to facilitate those wow experiences that all attendees expect, both in person, and online.
POST EVENT RESOURCES
Missed the event? See below for resources from the panelists as well as the event pre-read.
Cvent
Ultimate Guide to Virtual Events: HERE
Safer In-Person Event Experiences: HERE
18 Ways to Engage Attendees at Virtual Events: HERE
How to Best Position Yourself with Employers | Cvent/Soundings Connect Podcast: HERE
Upcoming Webinar | Hybrid Events: What You Need to Know Now: HERE
Cvent Connect VIRTUAL: HERE
Find a Freelancer
Take a look through our freelancers who are equipped to handle virtual and hybrid events to support your organization while we navigate the path to meeting face to face once again.
